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2012 Design Award Winners

Service Retailer

Outstanding Merit

ING Direct Café Toronto

This outpost for the ING brand was created to provide a place to connect with clients for one-on-one meetings while providing clients with a place to learn about new products and services and access accounts online. In addition to its meeting space, the café is both an office and retail space spread over two floors and 7,500 square feet. ATMs in the front vestibule are the only obvious elements of the bank; there are no tellers or spaces to keep customers from interacting with employees. An apothecary café, communal work stations, a mini-theater, and other meeting areas feature the bold ING corporate orange sparingly as an undercurrent in a simple space filled with reclaimed wood, digital screens, chalkboards, and glass set on sand-colored porcelain tile flooring.