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2012 Design Award Winners

Softline Specialty Store 3,001 to 7,500 sf

Outstanding Merit

Lacoste 5th Avenue, New York City

The Lacoste flagship‘s prime location on Fifth Avenue meant designers had to create an instant classic. A featured architectural element, the floating, illuminated concrete staircase, offers a 360-degree view. The cantilevered staircase adds a modern sculptural quality to the space with polished stainless steel, low-iron star-fire clear glass balustrades, inset concrete treads, illuminated metal pans, and leather-wrapped hand rails. Subtle brand call-outs include a leather-wrapped handrail reminiscent of tennis racket grip tape, a faux crocodile upholstered wall treatment, and custom crocodile chandelier fixtures. Thirty LCD screens and a new sound system contribute to a lively space. Relocating an elevator and redesigning wall units and fixtures increased the size of the original store by an additional1,000 square feet.