2017 Shop! Global Awards
The Shop! Global Awards will recognize excellence in point-of-purchase advertising displays and marketing at retail activations, by bringing together Gold winning displays from individual Shop! affiliates' own industry awards from around the world to find and celebrate international best in class.
Entry Deadline - December 16, 2016
Entry Cost - $300
HOW IT WORKS
Shop! affiliates from around the world will officially invite all Gold Award winners from their local market, providing guidance to entrants on the relevant category or categories for their award-winning P-O-P displays or shopper marketing campaigns. The entries will then be judged by a distinguished panel of industry professionals for the Shop! Global Awards 2017.
WHO CAN ENTER
Any entry from a national Shop! Awards competition that won a gold in it's category in 2016.
THE AWARDS PRESENTATION
The Shop! Global Awards 2017 will be announced during Euroshop in March 2017. The winners will receive their trophies at a presentation event in their own country.
The following list is designed to provide individual Shop! affiliates and entrants with guidance on choosing the appropriate category to enter each award.
1 - Food, Grocery & Convenience
2 - Alcoholic Drinks
3 - Beauty & Cosmetics
4 - Healthcare
5 - Mass Merchants, Non-Food
6 - Toys, Sport & Fashion
7 - Consumer Electronics
8 - Retail Service Providers
9 - Signage
10 - Sales Promotion
11 - Shopper Marketing Campaigns
Entries for the competition will be judged against the following criteria.
Judges look to the case study to provide all the information they require that is not visible from the images and videos submitted. Remember - if you don't include it, the judges won't know it.
What were the objectives? (Maximum 200 words)
How were the objectives met? (Maximum 200 words), for example:
- Effect on sales
- Reinforcing brand awareness
- Breaking into new accounts
- Cost versus value
- Materials, design & construction
- Production run
- Life expectancy
Judges look to the case study to provide all the information they require that is not visible from the images and videos submitted. Remember- if you don't include it, the judges won't know.Enter Here
Q. What is the maximum number of entries I can submit?
A. There is no limit on the number of entries, as long as each entry submitted won a Gold Award in your own local market POPAI Awards ceremony.
Q. Do I have to complete all entry criteria for it to be eligible for the competition?
A. Yes. Despite having already won Gold in your local market, each entry will be judged again, by a different panel and so it is therefore critical that you complete all entry requirements, otherwise, the judges will not be able to fully assess the merit of the display.
Q. Can I submit the actual display as part of my entry?
A. No. Only photographs and video clips are accepted in support of entries. Video clips should be limited to 30 seconds.
Q. How many photographs can I submit for each entry?
A. Five. The minimum number of photographs required is three. It is essential to use photographs of the display in-store.
For more information or assistance with your entry, please contact Alicia Rutherford at 202-421-5208.